Baxi teams up with Baton of Hope to support suicide prevention

Baxi is partnering with Baton of Hope and has signed up to the suicide prevention charity’s workplace pledge. The company has committed to removing and eradicating the stigma around mental health in the workplace. This includes increasing awareness of suicide, doing the utmost to save lives, and making suicide awareness, support and prevention a workplace priority.

Baxi is principal sponsor of Oxford United Football Club, which also signed up earlier this year as part of their mental health initiative Can We Talk? The three organisations’ collaboration aims to confront suicide head on and save lives.

Suicide is the biggest killer of men in the UK under the age of 50 and women under 35. Key to changing this is challenging outdated perceptions, providing real resources and encouraging men in particular to seek help when they need it. Baxi says its collaboration is a commitment to raise awareness of men’s mental health within the UK and the increasing impact suicide has in the construction industry.

As part of the partnership with Baton of Hope, Baxi will engage employees and customers through internal programmes, sharing support resources and encouraging open dialogue within the workplace and beyond.

Paul Haynes, Baxi’s product, solutions and marketing director, said: “We’re committing to a culture where mental health matters, open conversations are encouraged and no one feels alone. Together, we can break the stigma and change lives.”

To find out more about Baton of Hope, visit www.batonofhopeuk.org